About Us
What Makes Us Different
About Us
Rubedo is dedicated to sustainability & increasing profits through creative innovation while prioritizing the highest standard for flavor and texture of the ingredients and products created. This commitment stems from Founder Jeremy Nelson’s two decades of experience in fine dining innovation. As an alumni of Lazy Bear & Acquerello restaurants, each awarded two Michelin Stars during his tenure, he applies the same rigorous flavor and texture goals to scaled product design & development. As Chief Product Officer of Floura, he ideated, designed and created the scaled formulas & processes of the Floura Fruit Crush Bars-a prebiotic fiber line of bars with 22% upcycled composition
Your Partner In Food Innovation
Rubedo Foods is a consulting firm dedicated to helping food manufacturers maximize profits while promoting sustainable practices. By reimagining how overlooked ingredients are used, we turn waste into opportunity — delivering healthier, more delicious products and stronger business outcomes.
We partner with brands and food manufacturers to transform what’s often thrown away into something valuable. We have decades of hands-on experience in product innovation, design & development. Rubedo facilitate the process to produce products with unrivaled craveability that are harmonious with the planet. From concept to development, we guide companies toward more thoughtful, greener & profitable solutions that change how the world sees undervalued food.
Turning Food Waste into Something Useful
Sustainability Can Result In Growth
Businesses across the food industry are realizing that sustainability isn’t just about doing good, but also smart economics. Sustainable practices reduce waste, cut costs, and build consumer trust.
Reduced Material Waste
Turning byproducts into new ingredients saves raw material costs & creates new revenue streams through smarter food product development.
Stronger Brand Loyalty
Consumers prefer eco-conscious brands that take responsibility for their impact. This helps companies earn long-term trust and repeat sales.
Sustainable businesses attract investors & partners looking to align with ethical and profitable operations, which increases valuation over time
Higher Market Value
Optimized production & automation in food processing lowers energy & water use, which reduces operational expenses while increasing output.
Improved Efficiency
Early adoption of sustainable systems reduces compliance risks & keeps operations ahead of evolving food industry standards.
Regulatory Advantage
Sustainable, upcycled, or plant-based food products often command higher retail prices and create stronger positioning in the market.
Premium Pricing Power
Is Your Company’s Food Strategy Truly Sustainable?
If your company provides meals, snacks, or packaged products for employees or clients, your choices matter more than ever. A strong corporate sustainability strategy helps reduce waste, improve ingredient sourcing, and build a healthier workplace culture. Rubedo Foods is here to guide you on how to cut costs, inspire teams, and show that you love the planet by co-creating with it.